How to use creativity to drive business results
I believe every single person is creative in some way.
But we need to also foster this creativity, just like anything we want to hone and refine.
Creativity needs to be practiced regularly if we want to get good enough at it to be able to leverage it in our businesses.
When I think about creativity, I think about creating something from scratch. That could be a piece of writing; an artwork; a business; an essay; a book; a song; a speech; a podcast; a course; a presentation; and so much more.
We’re all capable of creating something.
But it’s the PRACTICE of it that makes it valuable.
I could be the best singer in the world, but if I don’t sing, it doesn’t mean much.
Conversely, if I was a great singer and practiced every day and sang in front of new and bigger audiences, it would mean EVERYTHING – regardless of the outcome of that.
The outcome doesn’t matter – it’s the practice that is meaningful to our lives and businesses.
And what I know to be true is that when you take the aligned action, the best possible outcome will appear.
So, how do we leverage creativity to drive business results?
Well, I believe that creativity practiced daily can produce incredible business results.
This can look like:
Putting together a new marketing strategy and implementing
Coming up with new ideas for content and implementing
Creating your personal brand strategy and implementing
Developing ideas for a new course and implementing
Coming up with an idea for a business book and implementing
Do you see the consistent theme here? Creativity and ideas are everywhere. It’s the implementation that makes a difference. And the person you become when you master the discipline of daily implementation. The results will follow.
Want to work with me 1:1 to grow your business, create alignment in your career, and build your personal brand? I'm currently fully booked but you can join my coaching waitlist here. I'll be providing loads of incredible resources to support you on your journey.
